In other words, POPIA gives a very strong assurance that your data will not be taken or given away without your prior knowledge and obtaining your permission. It provides various rights such as, among others, the right to know, the right to be corrected and the right to refuse processing. The role of the Information Regulator is to make sure that everyone complies with the regulation and also to carry out investigations in case of violations.

For companies, POPIA means very careful measures for data security to be put in place and communication to be done transparently. It symbolizes the continent’s giant leap into the rights-based data protection culture that not only values but also enables the coexistence of innovation and human dignity.